Consultation Advice - Visual Balance | Sonja Engels

In a fast-paced world where genuine interactions can be hard to come by, personal connections are everything, especially during client consultations. National Senior Educator, Sonja Engels, shares invaluable advice on how to transform these interactions into tailored experiences that deeply resonate with clients. She emphasizes the power of direct face-to-face communication and eye contact to foster a welcoming environment. Recognizing that clients might struggle to put their preferences into words, she encourages stylists to rely on active listening, body language interpretation, and visual cues to extract crucial information during consultations. At the core of Sonja's approach is the concept of visual balance; a meticulous consideration of factors like face shape, skin tone, wardrobe, and eye color to create a hairstyle that compliments a client's features.